Meet Our Members

Joseph Berggren headshot
Logo featuring a lightbulb with a multicolored puzzle piece inside and the text 'The Idea Lab Marketing Solutions.'

Joseph Berggren

608-443-9765
joseph@theidealabmarketing.com
www.theidealabmarketing.com

Category: Digital Advertising Strategy, Execution & Analysis

The Idea Lab helps Wisconsin businesses grow through practical marketing strategies—one bright idea at a time! We specialize in local search and display advertising, helping you reach customers in the right place at the right time through intent-based marketing strategies.

A woman with long curly brown hair and freckles, smiling outdoors in front of green and yellow trees, wearing a white blouse.
Sift Consulting logo with the words "sift" and "consulting" in blue text.

Sarah Elliott

608-347-0081
Sarah@SiftConsultingLLC.com
www.SiftConsultingLLC.com

Category: Leadership Coach, Strategic Planning, Facilitation Consultant

Sift Consulting LLC helps mission-driven leaders and organizations connect their values, internal systems, and strategies to turn purpose into practice and action into results. We accomplish this through four categories of services: strategic planning, facilitation, program evaluation, and leadership coaching.

Tara Ingalls
Logo with the word 'things' in large black stylized font, and 'GRAPHIC DESIGN' in smaller letters below.

Founding Member

Tara Ingalls

608-268-5525
Tara@Tingalls.com
www.Tingalls.com

Category: Marketing, Graphic & Website Design

At Tingalls Graphic Design, we offer logo design, print marketing solutions, and websites designed to help small businesses and nonprofits grow. Our approach blends creativity, speed, and strategy to deliver high-quality results that make an impact.

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A woman with curly hair holding a camera against a brick wall background.
A person holding a small puppy indoors.

Shalicia Johnson

608-285-2636
Shalicia@ArrowStarPhotography.com
www.ArrowStarPhotography.com

Category: Photography

I am a friendly and fun local boutique portrait photographer serving the Madison, WI area. I specialize in child, family, and pet boutique portraiture, as well as business portraits and corporate events. It brings me profound joy to be able to freeze invaluable moments in time and then present them to you in a meaningful way; and it would be my great honor to capture and preserve your memories by creating wall art or albums for your home.

A professional headshot of a smiling man in a black suit, gray shirt, and blue tie, with a dark background.
Country Financial logo with white text on a green oval background

Paul Knutson

608-640-8707
Paul.Knutson@CountryFinancial.com
https://Agents.CountryFinancial.com/usa/wi/madison/Paul-Knutson

Category: Insurance

Country Financial is an insurance company offering home, auto, life, and small business insurance. We also offer retirement options and assistance.

A woman with shoulder-length brown hair and glasses, wearing a patterned blazer, smiling indoors near a window with a dark background.
Logo of Associated Bank with a green stylized tree and the text 'Associated Bank' in green.

Ausra Shier, MBA

608-259-2080
Ausra.Shier@AssociatedBank.com
www.AssociatedBank.com

Category: Finance

Associated Bank brings together nearly 200 branch locations and modern banking solutions to strengthen our community. Because we’re rooted here, we're committed to local development and ensuring your financial success.

A smiling man in a gray suit with a white shirt, sitting in an office or conference room.
A digital green and black graphic with abstract geometric shapes and lines.

Dean Slaby

608-219-8506
DeanS@KSWConstruction.com
www.kswconstruction.com

Category: Construction

KSW Construction just celebrated its 20th Anniversary. We provide not only construction services, but painting, restoration and property management services as well.